← all case studies
Threadline
Founder MVP
Problem.
Aarav had spent four months trying to ship. Cursor draft, dead engineers, half-built backend. Launch deadline next Friday.
Outcome.
Figma to live MVP in 7 days. Launched on day 8. First 40 paying customers by day 11.
Aarav came to us with a B2B marketplace idea, four months of stalled progress, and a hard deadline tied to a partner announcement.
We scoped the absolute minimum: vendor signup, product listings, buyer search, escrow checkout. Everything else got cut.
Day 7 we launched on a real domain. Day 8 he posted to his network. Day 11 he hit 40 paying vendors.
The playbook didn't change. The deadline did.
Want a case study like this?
Same playbook. Different week. We pick 5 founders a month.
book a 15-min call →